What’s Up?

What’s Up?

Our Mission

To better the lives of individuals, their families and their communities in the North East.

Vision

To provide people in the North East with the skills, learning and entrepreneurial savvy to succeed, regardless of background.

What’s Up?

ON THE UP exists to help improve people’s lives and the lives of their families in the North East. Previously known as Upstart Enterprise CIC, we were founded in 2019 by leading marketer and proud Geordie, Vicki Stone.

We bring hope, positivity and practical help to encourage individuals be the best that they can be. Inspiring NEntrpreneurs to overcome any barriers they may face, rise up and turn their ideas into thriving businesses.

We empower people, harness their potential and give them the right skills to succeed. All through the power of community.

And, above all, we make sure they NEVER GIVE UP on their hopes and dreams.

How we’re funded
Our funding comes from a mix of charitable grants, trusts, and income generated through the school-based programmes we deliver. These programmes are supported by larger organisations across the North East. You can find further information in our Public Ethics and Funding Statement.

I walked through the door of On the Up with the idea of setting up a business and little did I know meeting Vicki that day was going to change my life, in a positive way. 

Emma • Mam of Two

Upstart

Start-up business support

Upskill

Business enterprise in schools

Uplift

Women’s well-being and support

Upgrade

Award-winning CSR for corporates

Big up to:

Vicki Stone, Founder & Director

Vicki has been up and at ‘em since day one. An award-winning marketer with a passion for making things happen. Business, social enterprise, fundraising, marketing, she is an unstoppable force that refuses to let dreams and potential die.

Diane Smith, Director

Diane is a former On the Up service user whom we supported in launching her own social enterprise. Deeply rooted in the Kenton community where she lives and works, Diane brings lived experience, insight, and genuine commitment to everything she does. She is a valued and influential member of our board, and a real asset to On the Up.